Design isn’t just
what we do

It’s how we think, build, and transform ideas into products

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“Parallel made it a point to understand the product and the impact they have or should have. They worked patiently with our in-house teams without the slightest hint of friction.”
Anirban Majumdar
Co-founder & Co-CEO, UrbanPiper
Robin Dhanwani's Image
“Big thanks to Parallel. You've helped a govt team in not only catching the fish but also teaching them to catch fish themselves in the future”
Amit Ranjan
Architect, Digilocker
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“Finding designers who have the talent and drive to match a founder’s vision is rare, consider this a PSA! If you’re building B2B SaaS, you want them on your shortlist.“
Ryan Wenger
CEO, Inhouse
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“Parallel made it a point to understand the product and the impact they have or should have. They worked patiently with our in-house teams without the slightest hint of friction.”
Anirban Majumdar
Co-founder & Co-CEO, UrbanPiper
Robin Dhanwani's Image
“Big thanks to Parallel. You've helped a govt team in not only catching the fish but also teaching them to catch fish themselves in the future”
Amit Ranjan
Architect, Digilocker
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“Finding designers who have the talent and drive to match a founder’s vision is rare, consider this a PSA! If you’re building B2B SaaS, you want them on your shortlist.“
Ryan Wenger
CEO, Inhouse
Health Tech
Fintech
BFSI
Impact Tech
Health Tech
Fintech
BFSI
Impact Tech
Artificial Intelligence
SaaS
Climate Tech
Space Tech
Consumer Tech
Artificial Intelligence
SaaS
Climate Tech
Space Tech
Consumer Tech

We work with ambitious founders, scaling teams, and future-focused organizations

Here’s what we do best:

  • Design

    Great design is more than aesthetics. It’s how users engage with a product. We create intuitive, scalable, and high-performing experiences for products, brands and websites,
    Capabilities
    • UX Design
    • Design Systems
    • Branding
    • Website Design
  • User Research

    We help you uncover what users actually need  and what’s getting in their way. Our research fits into product cycles, so teams can move with clarity and speed.
    Capabilities
    • User Interviews
    • User Testing
    • ProdUX Audits
    • Discovery Framework Building (DFB)
  • AI Experience

    AI-first UX, from idea to interface. We build intuitive AI-first experiences and help teams apply AI where it makes sense.
    Capabilities
    • AI First UX Design
    • Prompt & Interaction Design
    • AI Design Sprint
    • AI Opportunity Mapping
  • Product Innovation

    We help teams turn early ideas into testable products and scale what works. From first concepts to in-market launches, our focus is on rapid validation, internal alignment, and building for scale.
    Capabilities
    • Strategy Sprint
    • Co-Design Workshops
    • Vision Prototype / MVP Development
Think we can help you build the next big something?
Talk to Us
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FAQs

What makes Parallel different from other design studios?
We combine product thinking, user research, and hands-on execution - all in one team. Our work goes beyond visuals; we help teams make smarter bets for growth, validate product roadmaps faster ,and design for long-term scalability.
Do you only work with startups?
Not at all. While we often work with early-stage teams, we also collaborate with scale-ups and enterprise teams, especially when they’re launching new bets, rethinking existing experiences, or bringing AI into their product.
Is there a minimum time or budget commitment?
We’re flexible, but we don’t do one-off tasks. Most projects start with a 4–6 week sprint and evolve from there. The best outcomes come from focused, collaborative work not piecemeal execution.
Do you only work on full redesigns?
No. We often work on specific flows, features, or experiments. That said, we always consider the bigger system so even small fixes ladder up to a stronger product.
How do you work with clients?
We plug in like an extension of your team. That can mean owning a full product track, collaborating with in-house designers, or working directly with founders and PMs. We work in weekly cycles, share prototypes early, and prioritize clarity at every step.
Can I see examples of your work?
We’re happy to share relevant case studies once we know more about what you’re building. A lot of our work is under NDA, but we’ll always find examples that show how we think and deliver.
Do you do branding or just product design?
We do both especially when brand and product need to evolve together. Our branding work is rooted in utility: it’s about helping teams stand out, stay consistent, and scale faster - across product, pitch, and platform.
We already have in-house designers. Why would we need you?
Because we bring an outside lens, product strategy, and speed. We work best with in-house teams that want a thought partner not just more hands. Whether it’s unlocking a tricky problem or accelerating a roadmap, we work with the team you already have.