Building a fitness app for women that lives true to its name. We co-created the product with the founding team right from inception to an app users love on the app-store.
Parallel is a product studio based in Bangalore blending business, design & technology to build better products.
Problems that are keeping us busy
Driving a user research to understand user behaviour of teens on Instagram
Rethinking rural health-care in India at scale with revamp of govt. of India’s NCD Screening app
Designing the future of options trading with OneTouch app
Our Selected Work
Our Selected Work
We helped Possible reinvent themselves in a post-Covid era and help them build a digital-first experience. We reimagined their app based on in-depth primary research, problem framing workshops, user testing and design iterations.
We worked with Rewards360 to create India’s first airport loyalty program. The app helps users enjoy an exclusive and hassle-free experience at the airport through offers, rewards, airport services and VIP facilities.
We helped NITI Aayog build a home for India's public data. We used a remote design sprint to bring together ideas from experts, researchers, policy-makers to turn a vision document into a user validated product design.
We owned product design for Flipkart co-founder Binny Bansal’s people-tech startup. We helped create product experiences for 3 products and built a unified design system.
We worked with NeGD to design the CoWin platform making it more accessible, user-friendly and efficient for the citizens, vaccinators and administrators across the country.
We owned product design for India's largest logistics company helping 7 products ranging across consumer-tech and SAAS navigate the 0-1 journey.
We helped Gullak go from idea to launch, in bringing alive it’s vision of creating a financially atmanirbhar Bharat by making wealth creation easy and accessible.
“ Big thanks to Parallel and its designer-founder Robin. You've helped a govt team in “not only catching the fish but also teaching them to catch fish themselves in the future. ”
“ They are not like most design agencies. Instead of being passive facilitators, the Sprint Team came up with several ideas and collaborated with us. ”
“ Having worked with product designers all over the world, I can safely say that Parallel has an international quality benchmark for product design. ”
“ Parallel's design sprint process allows to involve all stakeholders in the projects - even those with no product design background, which was a big plus for us. ”