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✨ Our latest research on the prevalence of deceptive patterns in top Indian consumer apps launches on 1st August!

✨ Our latest research on the prevalence of deceptive patterns in top Indian consumer apps launches on 1st August!

Solving what
matters, together

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Now, anyone can design AI experiences

Tools, resources and inspiration to build innovative AI experiences

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Start your AI Journey in 2 weeks

Reimagine your product with our flagship AI Design Sprint and build AI-enabled solutions

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See
Bharat through
our lens

We hit the streets of India to see how the next billion people are using their phones.

Watch Meeting Bharat

We help turn good ideas into great products

AI Experiences

Helping organisations reimagine their product experience by leveraging AI

AI Opportunity Mapping

AI Design Sprint

AI Strategy & Consulting

AI Prototypes

Product Design

Designing products that disrupts both business metrics and the user's choices

Interface Design

Design System

Prototype

Innovation

Turning good ideas into great products in a matter of days with optimally crafted workshops

Strategy Sprints

Research & Validation

Helping businesses take better decisions faster through research

UX Research

Concept Validation

User Testing

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Aditya birla group

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Digilocker

Bringing digital documents for 1.4 billion people at one place

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Gullak

Helping India save better with digital gold

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CoWin

Facilitating the world’s largest vaccination drive

2 B+ Vaccination

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AU Bank

Designing the experience for India’s first
customisable card

India's No. 1 credit card

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Meta

Reimagining user research for Meta

We are ditching the box
and exploring infinite possibilities to build a better future for everyone

Blogs, videos and everything design

5-Second User Tests: Do they really make design decisions easy?

5-Second User Tests: Do they really make design decisions easy?

Anoushka Srivastava

From Intern to Associate Designer

From Intern to Associate Designer

Anushka Tyagi

UnParalleled Internship - Chart Your Design Odyssey - Where Fresh Perspectives Take Flight!

UnParalleled Internship - Chart Your Design Odyssey - Where Fresh Perspectives Take Flight!

Gargi Jain

Thinking beyond ‘Chat GPT for X’: Our first AI Ideation workshop

Thinking beyond ‘Chat GPT for X’: Our first AI Ideation workshop

Robin Dhanwani

Homecoming: How I found my way back to Parallel in just 4 Months

Homecoming: How I found my way back to Parallel in just 4 Months

Archit Ahuja

How I Joined as a Fresher in Tech and Turned into a Product Designer at Parallel

How I Joined as a Fresher in Tech and Turned into a Product Designer at Parallel

Parth Mehta

Fintech UI/UX Design: Driving Growth by Creating a Better User Experience

Fintech UI/UX Design: Driving Growth by Creating a Better User Experience

Robin Dhanwani

Why Digital Transformation Projects Fail

Why Digital Transformation Projects Fail

Shashank Ganesh

Figuring Out Product Strategy in Your Startup?

Figuring Out Product Strategy in Your Startup?

Sridhar Rajendran

People talk about us here

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