App Image

App Image

The future of women’s wellness

4.9

On Play Store

5L+

Downloads

Featured

On App Store

Ekta Tibrewal

Ekta Tibrewal, Co-founder

Ex-Curefit, Disney

Aakash Rajwade

Akash Rajwade, Co-founder

Ex-Flipkart, Google

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We are here to acknowledge the need to better serve women for their specific health needs along with bringing in gender specificity in solutions for women.

- Ekta Tibrewal, Co-founder at Savage

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Designing a fitness app not just for all women..
...but for each woman

Savage is way more than just a fitness app. It is designed specifically for women, keeping in mind how their bodies work uniquely, that too not just for all women but for each woman individually based on her menstrual cycle, build, routine and more. Our challenge was to build an app that enables women to express themselves, personalise their fitness, feel secure and safe within the community of other savage women like them!

playstore

app store

Being Savage

A powerful walkthrough to introduce the app to the users

Women are Savage!

Personalised profiles to bring out the special behind each user

An app that speaks

Interactive and personalised home screenfor an engaging experience

Needs = Wants

Creating intrigue and desire through exclusivity and urgency

It’s fun to wait

Using the waiting room as a space for community building

Never alone

Increasing engagement by bringing a feeling of warmth & togetherness of a close community

Win & win

Prioritising consistency over competition as the key to progress

Menstrual cycle is more than some dates

A menstruation tracker that helps you know your body better

Keeping a check!

Making progress tracking holistic and usable

Death to diet charts

Replacing diet charts with nutrition plans that are easy to follow

Showing up matters

Improving participation with a schedule that’s truly personal

Motivation by Celebration!

Building motivation celebrating the journey