We used Design Sprints to re-imagine the product experience of DigiLocker app with the goal of improving user adoption by simplifying on-boarding, improving product explainability and overall experience. It was a matter of great pride for us to improve a product that can impact the lives of every Indian.Read Case Study
We helped Urban Piper rethink the dashboard for their restaurants bottom up and make it DIY. We ran a design sprint to create a new product experience tested by real customers in less than 4 weeks. It was a big leap in product experience, and customers just loved it.Read Case Study
We helped Enchanting Travels (a Travelopia company) to design products that resulted in boosting sales per travel consultant by 70% over 2 years. We worked on designing simplified tools for travel planning, booking, finance and product management. We worked very closely with the product and technology teams to build these products incrementally in short development cycles.Read Case Study
We worked with Equifax to improve their Credit Insights product used by decision-makers and data scientists across financial institutions in India to make important business decisions. Challenge was to make the product DIY and help users gain insights that they need on the product rather than having to download excel sheets for all analysis.Read Case Study
We collaborated with the founding team of TripAbrood to design a product that would disrupt the online family travel planning space. In a landscape flooded with several me-too products, TripAbrood wanted to provide a bespoke experience for families planning their vacations through a conversational interface that truly gets them.Read Case Study
We helped Harappa define, design and validate the first version of their product. Harappa aims to help professionals build skills essential to excel in their workplace. We worked with the founding team that included Paramath Raj Sinha (Founding dean, ISB) and Shreyasi Singh, CEO, Harappa to go from a vision statement to validated product designs.Read Case Study
We partnered with Facebook to run innovation workshops for startups across 3 cities, helping them make their products more transparent & give users better control over their data. Participants from companies like Flipkart, PhonePe, ClearTax, Zerodha and more, attended these workshops.
At Parallel, we design digital products for innovative startups and enterprises. Translating an idea into a concept or improving the user experience of a product, we have got your back. Drop us a message to know more, and we will get in touch.